CeraCon's offer captured perfectly on film by Digital Market Place scheme
"The filming was not disruptive to the business at all and the two films they made for are excellent."
A small engineering firm in Leamington Spa has captured its offer to talented potential recruits perfectly on film thanks to Warwickshire County Council's Future Careers Digital Market Place project.
CeraCon UK, based in Berrington Road, is looking to grow post-pandemic after a management buy-out at the foam sealing company safeguarded the future of its 20 staff.
Like all businesses, large and small, CeraCon is keen to attract the best possible young people into its workforce. So they engaged with the Future Careers project, through Warwickshire Skills Hub, and the result is two polished videos which showcase the firm's current and future employment and career pathways.
The four-hour slot produced two short films – one aimed at young people, particularly those still at schools or due to finish this year, and one aimed at those seeking employment or a career change.
For a small business, the films are a huge and much-appreciated boost in profile, said CeraCon's business administrator Megan Handler
"We were really pleased with the whole process," said Megan. "The finished product is brilliant. Niki and Josh who came and did the filming were so nice and so professional. Josh is clearly a very talented film-maker. The filming was not disruptive to the business at all and the two films they made for are excellent.
"One of them featured our apprentice, Jordan. We only have one apprentice at the moment, because we are a small business, but Jordan brings so much to the business. Because we are small, he is involved in a wide range of roles, and we are so lucky to have him.
"It is great to have these really well-made films of what we do and what we can offer young people. The films are on our website but, most importantly, they are also shared in education and careers settings. As a student you don't know about everything that is going on and all the options ahead for you, so this is a great way for us to get or name out there and raise our profile."
The Warwickshire Skills team are still on the lookout for more businesses, especially in the retail, IT and finance sectors, to get involved. If you are interested or would like to find out more, please contact firstname.lastname@example.org
To keep right up to date with what the Skills team offers, please follow them on Twitter or connect with us at LinkedIn.
* For more details of the Future Careers Digital Market Place programme, or if you would like your business to join the programme, please visit here.