Tourism campaign puts Warwickshire's glory in the spotlight
As the tourism and leisure sectors open up more fully, the Visit Warwickshire marketing campaign has stepped up to promote the county as the perfect 'staycation' destination this summer.
The campaign, delivered by Blue Sail tourism consultants on behalf of Warwickshire County Council, is ensuring that the beauty, diversity and heritage of our wonderful county is highly visibly to people planning a much-needed post-lockdown getaway.
Warwickshire will be brought to broad attention by journalists from a number of national newspapers. Travel correspondents will visit the county to cover holidaying on the waterways, exploring George Eliot’s creative inspirations and discovering Warwickshire’s automotive connections to James Bond.
The county will also be in the magazine spotlight as Discover Britain, Delicious and the BBC Countryfile magazine promote the county’s food and drink offer, dog-friendly nature and unique waterways escapes.
Recent campaign coverage included a feature in the i Newspaper’s ’50 great Bank Holiday Days Out’ on Warwickshire's new Great Drives.
Meanwhile, the Visit Warwickshire campaign photographer has been out and about in the towns and villages throughout May, capture new images of locations across the county.
For more information on the campaign, please visit https://visit.warwickshire.gov.uk/
The campaign hashtag across social media is #visitwarwickshire.