WARWICKSHIRE MEANS BUSINESS

Shop local this festive season

Small Business Saturday is a chance to support and celebrate small businesses, encouraging people to 'shop local' and back small firms in their communities.   

With many great local towns in Warwickshire, Small Business Saturday – taking place on 7 December – is a great chance to shine a spotlight on our many small and local businesses, which is particularly important in this lead up to Christmas when many people are thinking about their Christmas shopping.  

Coleshill in north Warwickshire is home to several small businesses on their high street, each providing that personal touch and customer service. Heads of Coleshill have been on the high street for over 20 years and from new businesses to long-standing ones, small businesses play an important role in the local community.  

Councillor Martin Watson, portfolio holder for Economy at Warwickshire County Council, said: “Christmas can be such an important time for our local businesses. The festive period can often generate a sizeable proportion of annual profit and can set businesses on a good footing for the coming months. We’d love to see you on our high streets, shopping in our small businesses, over these coming weeks and beyond.”  

Small Business Saturday is a national initiative that celebrates local independent firms, including the traders and retailers that contribute to the unique character and atmosphere of our high streets, town centres and villages.  

Local traders can take part in the campaign and make the most of the opportunity offered by the day. The dedicated  Small Business Saturday website offers a downloadable social media guide, as well as the logo and digital banner to display online, in shop windows, or at an SBS event. 

Alongside the Small Business Saturday initiative, the County Council’s Christmas campaign #WarwickshireChristmas, is highlighting many of the wonderful businesses in the county’s towns and villages and encouraging customers to shop locally for their gifts this year.   

The drive is being supported by a social media campaign by  Warwickshire Towns Network, where a festive mix of Warwickshire’s independent shops are being showcased in the run up to the big day.   

To follow the campaign, please visit @WarksTN on Instagram, or like Warwickshire Towns Network on Facebook or follow the hashtag #WarwickshireChristmas. 

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