WARWICKSHIRE MEANS BUSINESS

Visit Warwickshire puts visitors in the driving seat with five new road trips

"These excellent guides will inspire people to plan ahead for road trips to our beautiful county, when permitted to do so, creating a win for visitors, and a win for local businesses along the routes.”

Five inspiring driving routes have been drawn up to showcase to visitors to Warwickshire the diverse appeal and beauty of the county.

As the Government’s roadmap to reopening leads to cautious optimism that pandemic restrictions will end later this year, Visit Warwickshire is encouraging visitors to plan a road trip exploring the length and breadth of this beautiful county with the help of the five new routes.

The road trips (https://visit.warwickshire.gov.uk/greatdrives), call at all corners of the county and provide lots of ideas about what to see and do along the way. They are the perfect aid for planning trips for when lockdown eases and everybody can travel freely and safely again.

They offer scope to explore towns and villages from Nuneaton to Stratford-upon-Avon, as well as places of interest as diverse as Arbury Hall, which appears in the works of George Eliot, and the British Motor Museum which reveals the role of Warwickshire as the nation’s home of motor manufacturing.

The route also include recommendations about where to eat, from scenic picnic stops to a rural cafe with more than 75,000 second-hand and antiquarian books to browse and buy.

The self-guided tours, which range from 35 miles (55km) to 55 miles (86km) in length, provide the basis for half or whole-day trips. Free to download and easy to use, each route comes with a description, information about 10 main points of interest, detailed route notes, advice about electric charging points, and a map.

Warwickshire County Council strategic director for communities Mark Ryder said: “Tourism has a major role to play in driving Warwickshire’s economic recovery from the pandemic. We hope these excellent guides will inspire people to plan ahead for road trips to our beautiful county, when permitted to do so, creating a win for visitors, and a win for local businesses along the routes.”

Visit Warwickshire is part of Warwickshire County Council's economic recovery plan. It aims to invigorate the county's tourism industry, focusing on the domestic market and promoting the county as a destination for day visits and short breaks. It will run alongside, and complement, the existing marketing activity undertaken by regional tourism organisations and independent tourism businesses.

*Visitors are advised to check opening times at individual attractions before departure.

For more details, please visit: http://visit.warwickshire.gov.uk/ and follow #VisitWarwickshire

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